Do you remember life before The Cube? Neither do we. The building has so comfortably rooted itself into Birmingham’s streetscape and skyline, that it’s hard to picture Commercial Street as it was before.
Yes there’s a hotel and yes there are some offices, but what really makes The Cube part of the family is how it begs the company of the people who live in Birmingham. Already the city’s best cocktail venue – staring at the sun, watching it set, or drinking under the stars – The Cube is now becoming something of a foodie heaven.
Up on the roof you can famous-chef it at Marco Pierre White’s, while down by the canal you can gorge on Brazilian flesh at Rodizio Rico, owned by entrepreneur Mike Nayla. Now here’s a man with an insatiable appetite and enthusiasm for The Cube: he’s just opened Madeleine – a French-inspired gourmet coffee house – on the ground floor, as well as the burger’n’shrimp joint Bun & Bowl.
All that, plus the UK’s coolest and most James Bondest of car parks, make The Cube another shining jewel in Birmingham’s future.